The Story of Bottled Water

The story of manufactured demand — how you get Americans to buy more than half a billion bottles of water every week when it already flows from the tap.
http://storyofstuff.org/bottledwater/

Isobar's View on 21st Century Marketing (Video)

http://www.facebook.com/justrohiet#!/video/video.php?v=464944030399&ref=mf

Isobar is a global communications agency with digital at its heart.
http://www.isobar.com/